Automata https://byautomata.io Repurpose marketing content with Automata Fri, 15 Mar 2024 12:56:41 +0000 en-US hourly 1 https://wordpress.org/?v=6.0.8 https://i0.wp.com/www.byautomata.io/wp-content/uploads/2019/09/cropped-Automata_target_logo_icon-removebg-1.png?fit=32%2C32&ssl=1 Automata https://byautomata.io 32 32 167193107 Mastering the Art of Repurposing in 2024 https://byautomata.io/2024/03/15/the-art-of-content-repurposing/?utm_source=rss&utm_medium=rss&utm_campaign=the-art-of-content-repurposing Fri, 15 Mar 2024 12:54:10 +0000 https://byautomata.io/?p=7186 Are you feeling the pressure of constantly creating fresh and unique content? There is no doubt that keeping your audience engaged with super exciting content can be a challenging task.  However, what if I tell you that there is an ultimate solution to this problem? Indeed, you will be more than happy to know that.… Read More »Mastering the Art of Repurposing in 2024

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]]> 7186 How to Find Your Website’s RSS Feed https://byautomata.io/2023/05/01/how-to-find-your-rss-feed/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-find-your-rss-feed Mon, 01 May 2023 01:10:44 +0000 https://byautomata.io/?p=5660 In the constantly evolving world of content marketing, staying updated on the latest news, articles, and blog posts is a must for avid readers and professionals alike. Although the RSS feed is an old protocol, it can still be a powerful tool that helps with marketing automation and content discovery. Let’s take a look at… Read More »How to Find Your Website’s RSS Feed

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]]> 5660 Should You Have a Content Repurposing Strategy? Insights from 14 Marketers https://byautomata.io/2023/01/06/insights-from-marketers-on-content-repurposing/?utm_source=rss&utm_medium=rss&utm_campaign=insights-from-marketers-on-content-repurposing Fri, 06 Jan 2023 15:31:15 +0000 https://byautomata.io/?p=5483 If you publish content in any form, whether it’s videos, blogs, or social posts, you probably understand the benefits of a repeatable content repurposing strategy. If this is a new concept for you, get ready to unlock a new content creation avenue with very little extra work. Whether you manage a large team with a… Read More »Should You Have a Content Repurposing Strategy? Insights from 14 Marketers

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]]> 5483 Top Jasper alternatives for marketers to try in 2023 https://byautomata.io/2022/11/09/jasper-alternatives-2023/?utm_source=rss&utm_medium=rss&utm_campaign=jasper-alternatives-2023 Wed, 09 Nov 2022 02:58:54 +0000 https://byautomata.io/?p=4667 Jasper accelerated the AI writing tool landscape in 2022 with an impressive round of funding, but there are many Jasper alternatives that offer expertise in specific areas for marketers. For example, some Jasper alternatives specialize in generating ad copy, some in email marketing material, some in content repurposing, and others in long form blog writing. … Read More »Top Jasper alternatives for marketers to try in 2023

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]]> 4667 Ultimate guide to AI writing tools for marketers in 2023 https://byautomata.io/2022/10/28/ai-tools-for-marketers/?utm_source=rss&utm_medium=rss&utm_campaign=ai-tools-for-marketers Thu, 27 Oct 2022 20:10:27 +0000 https://byautomata.io/?p=4489 So I bet you’ve heard of these AI writing tools. Depending on who you ask, they’re either going to change the way marketers produce content forever, or they’re only useful for generating low quality SEO content. The more you look into the technology and tools built on top of it, you’ll probably come to the… Read More »Ultimate guide to AI writing tools for marketers in 2023

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]]> 4489 Automata launches new self-service Content Repurposing software https://byautomata.io/2022/10/21/content-repurposing-software/?utm_source=rss&utm_medium=rss&utm_campaign=content-repurposing-software Fri, 21 Oct 2022 01:06:12 +0000 https://byautomata.io/?p=4466 Content repurposing is one of the most discussed marketing strategies that “everyone must do.” Taking a quick scan across the LinkedIn and Twitter marketing gurus, most of them will say that repurposing old content is the fastest and smartest way to consistently output new content. And it makes sense. Why not look back to your… Read More »Automata launches new self-service Content Repurposing software

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]]> 4466 Repurposing bottom-of-the-funnel content https://byautomata.io/2022/09/24/repurposing-bottom-of-the-funnel-content/?utm_source=rss&utm_medium=rss&utm_campaign=repurposing-bottom-of-the-funnel-content Fri, 23 Sep 2022 23:32:41 +0000 https://byautomata.io/?p=4269 Content repurposing strategies help convert marketing assets into content for different stages of the buyer’s journey through the marketing funnel. For example, bottom-of-the-funnel (BoFu) content can be repurposed into multiple pieces of content for the top of the funnel. However, be careful how you do it, as your audience and channels are likely to be… Read More »Repurposing bottom-of-the-funnel content

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]]> 4269 Tutorial: How to repurpose a case study https://byautomata.io/2022/09/15/how-to-repurpose-a-case-study/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-repurpose-a-case-study https://byautomata.io/2022/09/15/how-to-repurpose-a-case-study/#respond Thu, 15 Sep 2022 15:07:09 +0000 https://byautomata.io/?p=4228 Case studies are perfect assets to add to your content repurposing strategy. They are rich in product detail and allow readers imagine themselves in the shoes of a successful customer. By clearly defining the key characteristics of the Subject, the problem, solution, and outcome of the engagement, a prospective customer can extrapolate the experience of… Read More »Tutorial: How to repurpose a case study

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]]> https://byautomata.io/2022/09/15/how-to-repurpose-a-case-study/feed/ 0 4228 Content repurposing opportunities at Cybereason https://byautomata.io/2022/09/07/content-repurposing-opportunities-at-cybereason/?utm_source=rss&utm_medium=rss&utm_campaign=content-repurposing-opportunities-at-cybereason https://byautomata.io/2022/09/07/content-repurposing-opportunities-at-cybereason/#respond Tue, 06 Sep 2022 23:36:28 +0000 https://byautomata.io/?p=4123 Companies like Cybereason publish an enormous amount of content. From white papers to webinars, there’s no shortage of cybersecurity content covering the latest breach, zero day exploit, or new approaches to securing your organization. The variety of content formats and objectives offers some challenges for implementing a repeatable content repurposing strategy, but it also offers… Read More »Content repurposing opportunities at Cybereason

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]]> https://byautomata.io/2022/09/07/content-repurposing-opportunities-at-cybereason/feed/ 0 4123 Content repurposing for Cybersecurity companies https://byautomata.io/2022/09/02/content-repurposing-for-cybersecurity/?utm_source=rss&utm_medium=rss&utm_campaign=content-repurposing-for-cybersecurity https://byautomata.io/2022/09/02/content-repurposing-for-cybersecurity/#respond Fri, 02 Sep 2022 15:54:57 +0000 https://byautomata.io/?p=4099 Content repurposing is an important part of any content strategy, especially one that primarily deals with technical content like Cybersecurity. With the enormous effort required to create technical marketing assets like white papers, ebooks, case studies, webinars, and blog posts, it’s important to get the most value out of every piece of content.  This might… Read More »Content repurposing for Cybersecurity companies

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