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What is a platform credit?

One platform credit allows you to process one piece of content within Automata’s web platform which can be accessed here. This can be a blog post, a PDF, a Youtube video, a LinkedIn post, or any other piece of content.

What is content repurposing?

Content repurposing is the process of reusing and repackaging existing content for multiple channels and platforms.

What is content distribution?

Content distribution is the process of promoting your marketing assets across multiple channels such as social, email, and through syndication.

What types of content can be repurposed?

Any piece of content can be repurposed, but Automata currently specializes in text-based content and YouTube videos.

Text-based content can include social posts, email newsletters, blog posts, case studies, white papers, ebooks, and other assets found on the web, PDFs, or word documents.

What are the outputs of a content repurposing process?

A repurposed piece of content contains material and insights that can be help your team with content repurposing, content distribution, research, and content planning. Automata also provides data and insights to support a content repurposing and distribution strategy.

Content Repurposing:

  • Twitter threads
  • Email subject lines
  • Email newsletter content
  • Blog outline
  • Headlines

Content distribution:

  • Promotional Twitter posts
  • Promotional LinkedIn posts
  • Summaries
  • Suggested backlink targets

Content research:

  • Organic Search competition
  • Companies writing about similar topics
  • Articles about similar topics
  • Related Videos

Content planning:

  • Suggested article ideas
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Watch a short video tour of the platform

Watch a walkthrough of the full platform to see how it can turn your existing marketing assets into new repurposed content, content for distribution, and research insights to help plan your next campaign.

Feature Type

Default Title

default description

Analyze, Distribute, and Repurpose Content using AI and Competitive Intelligence

Get more out of every piece of content with Automata's AI-powered Content Repurposing platform.

Content Repurposing

Extract key themes and topics from marketing assets like white papers, case studies, webinars, and blog posts to repurpose as standalone social posts, email marketing campaigns, and landing pages.

Content Distribution

Generate supporting collateral based on text analysis of your existing marketing materials to help distribute on social, email, and PR campaigns.

Content Monitoring

Keep track of industry trends and your competition by monitoring content published on blogs, social, and video. Benchmark your brand's Technical SEO performance and audience overlap against companies in your industry.

Content Feeds and Automations

Pipe your company's content directly into Automata's platform and automatically enrich it as it is published on your blog, social feeds, or Youtube channel.

Learn more about how Automata can enhance your content creation and distribution pipeline

Enrich Content in Four Quick Steps

Select the type of content you're enriching

Upload or link to the content

Choose your objectives

Review & run

Step through the demo to see how to enrich a blog post with content insights and supporting collateral.

Import content in a format that fits your workflow

  • Website

    Link to a blog, news article, case study, white paper, product page, or any other marketing asset to repurpose.

  • Video

    Link to any video hosted on Youtube to repurpose your webinar, interview, or product tutorial.

  • PDF

    Upload a PDF version of your white paper, case study, or e-book.

  • Word

    Upload a .docx file of your new blog draft, product description, or case study.

  • Copy & Paste

    Copy & Paste a social post, a blog from your CMS, or any other marketing material to repurpose.

Play Video about automata demo video

Watch a short video tour of the platform

Watch a walkthrough of the full platform to see how it can turn your existing marketing assets into new repurposed content, content for distribution, and research insights to help plan your next campaign.